Posts Tagged: email marketing

Hi, I’m new in town, and I’m the perfect example of why you need digital marketing.

I’ve lived in 6 different cities in the past 3 years. Moving to Madison this summer was the same drill: unpack my boxes, set up wi-fi, and start to orient myself in my new location. I instantly Google “japanese takeout madison wi” on my smart phone to find my new favorite dinner spot. After settling… Read more »

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New Facebook Contest Rules

Facebook changed its contest rules making a lot of marketers and small business owners very happy. No longer would you have to use a third-party app and pay to run the contest, you can now just post a contest on your business page timeline and ask people to like the post or comment for a… Read more »

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Nurturing Your Leads with Email Marketing

Consumers do research online before buying in today’s digital world. Most business owners note this fact. However, what if you have a longer buying cycle? People who need to think a bit on your product before making a decision? Or want to check out a few companies in addition to yours for comparison? Lead nurturing… Read more »

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Conversion is rarely a quick event

When it comes to online conversion, many small businesses get too caught up in expecting instant results from their online conversion tactics. Online conversion is still a relatively new topic, but one study shows that 73% of inbound leads into a website aren’t sales ready (1). This means that small businesses need to take time… Read more »

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