Posts Tagged: content creation

The Facebook Newsfeed has “Old” News

I hear the complaints a lot: “I see posts on my Facebook Newsfeed that pop up two days later and are useless…outdated.” I feel the same way sometimes, especially when I see old news from local TV station Facebook pages. Why Does This Happen? This is the “problem” with engagement. I use quotes because I… Read more »

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What Jingles Can Teach Content Creators

In our world of overstimulation, it’s hard to get a brain’s attention and even harder to hold it. How can your writing cut through the cacophony and get “heard?” And how can it create brand loyalty or even generate sales? The human brain continually seeks patterns, likeness, and relationships. And it does its best memory… Read more »

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Cooking Up Great Content

This week, my family is hosting a couple of young soccer coaches from the U.K. Grown but still growing, they eat full plates of food, come back for seconds, and can’t get enough orange juice. Half the fun has been figuring out how to feed them. Creating good content is like cooking for new guests…. Read more »

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A Social Media Content Creator wrote a captivatingly vague headline on Facebook. Then this happened.

Chances are you’ve seen an article on Facebook with this type of headline (I call it the Mirage Headline, as it appears promising at first until further exploration). It is meant to elicit feelings of curiosity and exploit on basic human urge of knowing the end result. Facebook pages have been posting content with this… Read more »

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The Perfect Tweet: So What If It Fits?

Use an economy of words. Writing instructors love this advice. It’s staple wisdom for writers. Yet if you’re inclined toward rambling, it probably makes you bristle. If you think it’s a challenge to say more with fewer words, how do you like limited characters? Hello, Twitter! Trying to cram a thought into 140 characters can… Read more »

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