Monthly Archives: October 2013

Data, Data Everywhere And what do I do with it?

In the world of digital/online/internet marketing to say there is a plethora of data could be an understatement of mega proportions. One of the $64,000 questions is “Which data matters?” To begin answering that question, let me start with some other questions . . . Why do you want people to visit your website? It… Read more »


Having the Right Contrast to Stand Out

When it comes to designing a website, one primary design tool that I always use is contrast. What is contrast, you may ask? It’s the difference in color and brightness of the objects within the same field of view. A design without contrast is causes the user’s eyes to drift around without settling on anything… Read more »