Visual Hierarchy in Web Design

In a previous post, Lisa discussed re-vamping your site to give it a strong store front for your business.  In that blog, she began discussed asking yourself the following questions: What are my call-to-actions?  What are my goals for the visitor? One of the most important first steps is to decide on your business objectives. … Read more »

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Google Display Network Basics

The Google Display Network is part of the Google suite of tools that digital marketers use to effectively and efficiently manage online marketing efforts along with Google AdWords, Google Analytics, and Google Webmaster Tools.     The Display Network offers several choices to for online campaigns: Banner Ads Remarketing Ads – Banners Remarketing Ads –… Read more »

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